Squarespace Guru
Teaching others how to productize a service.
I rescue businesses from WordPress as the Founder and CEO of Resonant Pixel Company.
I have successfully pivoted my six-figure agency to a productized service and am preparing to help you do the same.
An experienced designer, storyteller, creative director, and leader.
Several extraordinary and meaningful stops along the way helped shape my career. Coming straight-outta trade school, I was a draftsman drawing up HVAC system blueprints.
Next, I enlisted in the U.S. Army and earned two expeditionary awards for combat service abroad.
Then, there was the time I started creating websites for the family business. But things blasted off dramatically once I took a job as a designer for Atlanta start-up 360i in 1999.
Today, I run a company I love, have a family I adore, and admire a network of people that expands beyond anything I could have imagined.
Some of the many brands I’ve worked with over the years.
(Alphbetical)
Just a few highlights.
Back in the day, when you purchased that new amazingly high-tech Blackberry smartphone in a Verizon store, you saw my work scroll across the digital signage. When you opened a Verizon, SPANX, or The Home Depot marketing email, my teams created those for years. In addition, shoppers in Made.com stores across Europe, Crate & Barrel in Chicago, and Timberland stores in New York have interfaced with my app design.
An accomplishment of particular significance is building a creative department from the ground up in an established digital agency. It was a new service offering and internal creative support for lead generation.
Designing processes, hiring great people, training media and account teams on the creative process, governing standards, generating documentation, and establishing a warm culture based on support, testing, and creativity gives me energy. I've worn many hats and sincerely enjoy doing so. The opportunity to put it all together is a principal to why I founded the Resonant Pixel Company.
Awards | Honors | Mentions
Forbes called our Cloudtags installation in Harold Square "one of the inspiring and innovative retail displays in NYC today."
The Shopify Plus blog listed the Timberland Harold Square store using Cloudtags is fourth among "10 Examples of Outstanding Omni-Channel Brands."
(In fact, my team at Cloudtags designed three of the ten examples cited in the piece.)
Here is a Digiday article on this Timberland omni-channel installation.
Best Use of Technology In-Store - Retail Week Tech & Ecomm Awards
CloudTags won a first-place award in 2006 for Best Use of Technology In-Store, for our work with digitally native brand MADE.COM in opening their first data-informed smart pop-up in Brighton.
'Hot Topics' series speaker - American Marketing Association
I was featured in the American Marketing Association’s Hot Topic series in 2005, advocating the power of blogging for improved SEO.
Best Web Site - Ski Industry Marketing for the Wachusett Mountain website.
Global Internet Initiative (GII) Award
Received the Global Internet Initiative (GII) Award to recognize excellence and innovation in the use of the Internet.
Hatch Award - Boston Ad Club
Hatch Awards is New England’s annual awards show for creative branding and marketing. With awards categories ranging from print to TV, broadcast to digital, mobile, and web-based content, the Hatch Awards continues in its tradition of celebrating the very best in creative excellence in the region.
Holland Award - Worcester MA Art Club
Named to list of Top Ten Technology Sites Worldwide - Ziff-Davis
TeleCon Award for Best Web Site
